INVESTMENT ANALYSIS FOR ACCREDITED INVESTORS

 

August 25, 2017, – RAMPING UP MARKETING FOR ROOPLAY

Sector/Industry: Mobile Games

  • Rooplay was launched on the Android platform in May 2017. Rooplay is a game / educational platform primarily targeting kids aged 2 to 10 years. The platform currently offers over 500 titles.
  • Ambient Research estimates the game based learning market will grow from $2.7 billion in 2016, to $7.3 billion by 2021, reflecting a 22% p.a. growth rate.

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May 8, 2017, – LAUNCHES NEW APP WITH AN AGGRESSIVE DISTRIBUTION STRATEGY

Sector/Industry: Mobile Games

  • Shoal Games Ltd. (“Shoal”, “company”) launched its latest app, Rooplay, worldwide on Android in April 2017. The platform currently offers over 500 games / educational titles for children. The vision for Rooplay is to be the Netflix of Games for kids.
  • Game based learning has been gaining traction across the globe at a rapid rate. For example, sources suggest that 48% of teachers currently use games in their classrooms in 2015, up from 30% in 2012. Ambient Research estimates that the game based learning market will grow from $2.7 billion in 2016, to $7.3 billion by 2021, reflecting a 22% p.a. growth rate.

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March 1, 2016, INITIATING COVERAGE – A UNIQUE OPPORTUNITY IN THE MOBILE GAMES BUSINESS

Sector/Industry: Mobile Games

  • Shoal Games Ltd. (“company”, “Shoal”, “SGW”) owns and operates Trophy Bingo – a free to play mobile bingo game launched worldwide in the third quarter of 2015. The company generates revenues through in-app purchases and advertising. 
  • Trophy Bingo has been downloaded over 325,000 times, and currently has 18,000+ Daily Active Users (“DAU”) and 92,000+ Monthly Active Users (“MAU”).

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May 12, 2016, Q1 STRONG / TROPHY BINGO GAINING TRACTION

Sector/Industry: Mobile Games

  • Shoal Games Ltd. (“company”, “Shoal”, “SGW”) reported strong results in Q1-2016 (quarter ended March 31, 2016) this Monday. 
  • In Q1-2016, revenues grew by 34% QOQ to $110,559, up from $82,540 in Q4-2015. The full launch of Trophy Bingo was in Q3- 2015.

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August 19, 2016, PREPARING TO LAUNCH GARFIELD BINGO IN Q4

Sector/Industry: Mobile Games

  • The social gaming industry continues to witness major M&A activities. On July 31, 2016, a consortium of Chinese companies announced their intent to acquire Caesars Interactive Entertainment Inc.’s (Nasdaq: CZR) social and mobile gaming business, Playtika, for $4.4 billion. One of Playtika’s key assets is Bingo Blitz, which is one of the two established and dominant social bingo games. 
  • In Q2-2016, Shoal Games (“company”, “Shoal”) made a decision to divert most of their near-term focus and resources to the development of their new Garfield Bingo game, which is expected to be launched later this year

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December 1, 2016, PREPARING FOR TWO MAJOR PRODUCT LAUNCHES

Sector/Industry: Mobile Games

  • Shoal Games Ltd. (“Shoal”, “company”) is currently preparing for two major product launches.
  • The first one, Garfield Bingo, was launched on November 30, 2016. We expect Garfield’s brand name and its global following to enable the company to attract a large user-base at significantly lower costs. Shoal’s first bingo app, Trophy Bingo, has had over 0.60 million downloads, and has generated over $0.50 million in revenues to date.

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